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E-sports

Activision Blizzard CEO: Call of Duty could be next NBA

Bobby Kotick sees a bright future for esports and Call of Duty.
Sam Bishop 3 januari 2017

Activision Blizzard CEO Bobby Kotick recently spoke at Vanity Fair's New Establishment Summit and he gave some interesting insight into his thoughts on the size of esports and Call of Duty in particular.

"We have our own channel MLG, which is our broadcast channel for professional esports. What we view our opportunity set as if Leslie or ESPN wants to pay for the rights, a greater amount, that we can monetise on our own channel, we'll take that," he said (via Ad Week).

Talking more about size specifically, he said: "If you think about our players, if you take Call of Duty, we have 40 million monthly active users - these people are spending hours of their day playing a game, an organised competition - that's the same size as the pre-season NFL. These leagues like Call of Duty or Overwatch have the potential to be the next NFL or NBA."

These are big claims by Kotick, but do you agree with them?

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